I haven’t really ever been too swift when it comes to switching anything up.

Getting nice and comfy with the status quo is sort of my thing.

When I like something, I stick with it plus deviating away from it is not something I really want to do. That being said, in the Heating as well as Air Conditioning biz you can’t just go with the status quo. This is why I am making a change even though it’s going to take some adjusting and getting used to. I’m moving the majority of our advertising to using digital SEO. When I started this business, the internet was something that people still paid for by the hour. That seems like decades ago. Well, in business terms it is eons ago. Now Heating as well as Air Conditioning companies like this one have had to adjust to online SEO if they want to be where people are looking. The online SEO has shown strong, consistent results over the last numerous years for the Heating as well as Air Conditioning business. The time has come that I make that part of my Heating as well as Air Conditioning business. My site is now being completely updated by the online SEO business that I’m putting my faith in. The traffic and results speak for themselves. I have no system what amount of business came from my old, very passive website. And that should have been my first clue. However, with SEO, PPC plus link building and sharing, I can follow now what sort of traffic is now being driven to my website. Search engine SEO has allowed my Heating as well as Air Conditioning business to get the valuable attention of those who are looking for our services. Marketing really doesn’t get much more direct than that.

Search engine optimization