My dad worked for a large heating and cooling company for 20 years and then he went into business for himself.

• Dad focused on commercial heating and cooling repairs and replacements, but he lacked a Web site that would look wonderful plus be simple to navigate.

Dad asked if I could help make the website. I thought that he was going to look for a corporation with more experience. I was only in my second year of school for graphic arts plus Web site design. The Web site for the HVAC company took some time to set up. I wanted to give a little bit of information on all of the different services that dad was going to offer. I also wanted to make sure that the website was set up with plenty of keywords plus links so the search engines would find dad’s enterprise swiftly. When the website ranks higher, more people will be able to find your business. It took almost a week for me to set everything up with the corporation website plus a week later my Mom decided to make the website live. Dad didn’t have a single man called for three days plus then there were 12 people that called in a span of 24 hours. After that, more people continued to visit the site and call for help. Dad is almost 70 now. He still works at the corporation. Its’ advertising and social media are on me, while my brother is going to take over the day to day affairs eventually.

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