My wife and I decided to hand out some advertising promotional materials at a fair a few weeks ago.

The annual county fair was held on the weekend of Labor day.

I told my wife this might be a great time for the two of us to pass out flyers for winter service tuna. The weather is starting to turn colder. The leaves are starting to change colors and you can tell that the temperatures are going to drop significantly soon. Winter is clearly right around the corner and all of the animals outside know it. The birds have been busy making their nests and the squirrels have been gathering nuts for the long Winter season. My wife agreed that it was a good idea to pass out the flyers at the county fair. We had 100 flyers made up at the printing shop near us. The printing shop offers lots of different banners and promotional materials. We had flyers made in vivid and bright colors that were easy to see. We had our number printed on the bottom of the paper. We gave out each one of the flyers and attached it to a package of chewing gum. We gave out all of the flyers before lunch. Since then, sales at the HVAC repair store have been up 15%. We have had a variety of different customers call us for the very first time. We’ve been trying to ask the customers how they heard about the business, but it’s hard to remember when we are getting information about repairs and installation jobs.

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